Whether you’re an up-and-coming artist or you’ve been in the music scene for a while, purchasing SoundCloud plays can help you give your career the kickstart it needs.
There are a lot of providers who offer plays on SoundCloud at different price points, and ALL of them claim to provide the best quality plays in town. With all the attractive rates and claims plastered all over the internet, is easy to be persuaded to go with the cheapest one you find – right?
Before you jump on the cheapest provider who promises to deliver 20,000 plays for $3, you should know that not all SoundCloud plays are created equal. Some are higher quality than others, and that can cost you more.
Knowing the difference between a high quality and a low quality SoundCloud play is crucial to success on the platform.
High quality plays bring a lot to the table and come with value-adding services that cheaper providers can’t offer. Low quality plays, on the other hand, give you impressive numbers without burning down your entire marketing budget – but that’s all they can offer.
If you just want to get a lot of plays your track, then low quality followers might be a viable option for you.
It all boils down to what you need and what you are looking for. As we said, not all SoundCloud plays are created equal, and if you want to get the most out of your social media boosting efforts you can never go wrong with high quality.
Below, we discuss the different types of SoundCloud plays you’re likely to find – high quality and low quality. You’ll also find the average price range of each kind of provider, to help you make the best decision for your career.
Image from PigeonsandPlanes
So what makes a SoundCloud play high or low quality?
High quality plays come from active and authentic users – and nothing beats getting plays from them! This can further strengthen your credibility and presence online because it won’t raise suspicion among your listeners.
SoundCloud is a community filled with artists, so it is only natural for them to be turned off by users who purchase plays.
High quality plays are delivered in an organic manner, making it harder for critics to distinguish whether your plays are bought or not. They also have an extremely high retention rate which can further strengthen your track’s appeal.
On top of all that, high quality plays come with a variety of value-adding services, such as comprehensive guarantees and access to responsive customer support. In the event that you run into any problem, you can count on their support team to provide you with quick assistance. All of these traits help your SoundCloud account, which can do wonders for your music career.
We tested out one of the leading providers of SoundCloud plays – Devumi – to see if their customer support team can live up to our expectations. We expected to receive a template response, since we were only sending in pre-purchasing inquiries – it’s not like we are paying customers.
Devumi actually beat our expectations, as the response we received sounded like it came from an actual human being – no robotic, template responses here! They get extra brownie points for addressing all of our questions concisely.
If this is the type of support we’ll receive on top of the high quality plays we order, we won’t mind paying a bit more.
The users who provide high quality plays remain with you for the long run, too. That means you are least likely to see a drop in the number of plays from the time you first purchased.
You also have the option to purchase high quality engagements to go along with the plays you bought, which is always a good thing. Providers of high quality plays offer geo-targeting – getting users from specific locations – and that makes your bought efforts seem more organic.
Average Price of High Quality Plays:
The social media boosting market is heavily saturated by providers who offer low quality plays for cheap. These are the most advertised type of plays on the internet.
Providers of low quality plays use incredibly low rates to lure in unknowing customers. With all the attractive prices and grandiose claims, it’s easy to fall right into their trap.
Low quality plays serve very little purpose in your campaign. All they basically do is attach an impressive looking number to your track. If that’s what you’re looking for, then by all means, go for it. If, on the other hand, you’re looking to reap in the marketing benefits bought plays have to offer, you’re better off choosing better quality plays.
Low quality plays are generated artificially – that means they likely won’t have any way of generating positive traffic to your track. Low quality plays also get a bad rap for having low engagement scores (29% or lower, according to an experiment we conducted), and that means your track doesn’t get played long enough to improve your standing on the charts.
On top of all that, cheaper providers are the least likely to provide you with comprehensive guarantees and warranties that protect you as a customer. If anything goes south in these situations, you’re better off cutting your losses than running after your provider because we doubt they will go to any lengths just to pacify an unsatisfied customer.
If you’re prepared for the risks, buying low quality plays is not all that bad if you’re just looking for impressive numbers. This is a great way to have a good-looking track on SoundCloud without having to spend much. If this is what you are looking for, we encourage you to try out some of the lower priced providers recommended on our website.
Before signing a deal with these providers, it’s important that you do your research beforehand. Never do business with a provider who will ask for your login information, as this can compromise your account on the platform.
However, if you are afraid of risking your credibility by being found guilty of purchasing plays, these are not for you. These type of plays are delivered inorganically and can easily raise the suspicion of authentic users. There are also avenues for people to register complaints with SoundCloud about fake users.
If you’re also the type of person who is iffy about the level of customer support you receive, you are better off going with a higher quality provider. Be aware that cheaper providers are known for providing (sometimes) incoherent and unresponsive customer assistance.
Average Price Point of Low Quality Plays:
Before you go judging providers off of their rates, be sure to take a good look at the actual plays themselves.
There is more to a low quality play than just the price itself. Based on our own experience, there are providers out there who would mark up the prices on the fake plays they sell – so it’s best be very careful.
Read as much as you can to make a sound judgement as a customer – and take a close look at ratings and reviews. Remember, these plays have the power to make or break your track’s success, so be sure to put plenty of thought into choosing the right provider.
Arm yourself with all the information you need before making a decision. It’s easy to fall for a provider who offers the cheapest rates, but they may attract negative attention to your track if you’re not careful.
If you are just looking to get impressive numbers, there’s nothing wrong with going for the cheaper providers out there. Just don’t expect much from the plays you will receive, or the service you’ll get.
However, if you are serious about making a real career out of the tracks you upload onto SoundCloud, you’ll want to go with a provider who offers plays with the best marketing benefits – and that means getting attention from authentic, high quality users.
Armed with these helpful insider tips, we’re sure you can make the best decision for your career. Always remember, in the great social media boosting game, you get what you pay for.
Date: November 4, 2016 / Categories: Marketing, SoundCloud Plays, Tips, / Author: Mariko
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